The difference between a product announcement and creating a new industry narrative: intentionality at every level. We spent months building toward The Signal launch: → ZK mining introduced the economic model → Kaito leaderboard created measurable collaboration → Foundation announcement settled relationship with R0 → Manifesto got 3.8M signatures aligned on the mission → The Signal scaled the magnitude and proved product works Every single thing served the larger story. Always think bigger.

new fav words this week: magnitude sentiment and momentum

but if you really do believe what you are building is big / will change the world, why are you not trying harder to make it sound so 👉👈

Last year I spent 100+ hours with teams looking for something that could change the rules, not just iterate on what already exists. and then Boundless came...

and with this, thank you and good night

👀👀👀 capitalizing off my name huh

team @boundless_xyz has been shipping hard since the last few months and we've seen massive improvement in sentiment we're 10 days into mainnet beta with: > $600k+ in community contributions towards boosting The Signal for provers > 312k unique participants in The Signal (@zksanca started this with a figma file and a dream) > 162k+ new followers on X > 14k+ new members on discord > 9m owned and earned impressions with a 5.6% engagement rate and additional 850k impressions from partner co-marketing (this includes a tweet from @ETHEREUM!!!!!) > @KaitoAI mindshare skyrocketed after careful momentum building > epic visual design that has resonated with so many reputable folks in our industry (launched a wallpaper pack for this too btw!) The Signal is just the beginning of making zk sweet and we have so much more coming. being a supporting character has never felt this good. i'm proud to be part of an all-star team of relentless executors. i'm proud to be boundless. - read @reka_eth's recap here: - follow the team: - boost the signal:

btw for scale: the boundless team has had 60+ IRL speaking engagements in the first 6 months of the year ;) INSANE WORK shoutout @talianotnatalie for keeping us sane with events

been trying to write a rundown of momentum and impact BTS about the boundless mainnet beta and the signal. it might need to be multiple parts. overview first.

me and @sodofi_ and @lou3ee at the coworking function