This has been a long time coming: we’ve refined and are about to fully implement the full underlying protocol for @multiplierfun. Built by veterans from MangroveDAO, DFINITY, OlympusDAO, SUPRA Labs, Betsoft, and more. We have onboarded 3rd party developers, are ready to gamify an upcoming T1 CEX IDO, and have deployed to provide value to some of the largest DeFi protocols in the space. Our mission from day one has always been to invent a market microstructure primitive that harnesses entertainment to arrest liquidity leakage and amplify depth across the onchain liquidity stack. Tldr == moving markets through entertainment. What it is: A behavioral-liquidity layer that formalizes on-chain game mechanics into structured token demand. Fast-feedback gameplay meets an auction-driven curation engine: routing capital into curated tokens based on player outcomes and community coordination. How it works: • Stake-auction slots: Tokens earn visibility not via emissions, but by winning dynamic, stake-based auctions • Composable SDK primitives: Developers launch custom games on shared liquidity with minimal integration. • Self-reinforcing flywheels: Buy-pressure loops where market movements feed back into player incentives. Our thesis is that hypergamblification and hypergamification will take over the vast majority of retail trading over the next few years. Those initial ripples will happen onchain before a Cambrian explosion that will impact all retail trading. Gmultiply. Link below.