Haven’t had time to comment on TBA (I’ve been busy building + catching the 2 am runners 🚧) Some thoughts: - Yesterday’s @base x @baseapp stream and the months leading up to TBA — was a masterclass in marketing x branding x product. - All the speakers were phenomenal (tremendous energy from everyone, seriously, Gary V level) - A complex product was explained in simple terms, while openly acknowledging it’s day 0 / still in dev - The community (builders + creators) was deeply involved - The Base x Coinbase team highly involved. It definitely wasn’t a one-man show - The event wasn’t an IRL conference for attendees only — it was designed for the audience at home, with a curated group invited to amplify the experience. 1M - 3M tuned in. When have you seen that in crypto? Genius. - And all of this happened live! Hats off 👏 Expect 10x more companies and ecosystems to follow the same playbook