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First signs of industry term rot. Hire people who care about ux, know when to prototype, and know how to ship.

27.7. klo 05.29
design engineers shouldn't do visual design
if you need good visuals - hire a designer
design engineering isn't about creating the design - it's something else entirely
it's about how your product feels to use and whether users actually enjoy the experience
it's about fixing the tiny frustrations that make people want to quit
it's about predicting what users will do next and making those things obvious
that's what design engineering is - not making another pretty landing page, leave that to designers
but here's the thing - design engineers still need to understand design principles and know how to make things look decent. it's part of the job, but it's more about having good taste and knowing what works rather than creating pixel-perfect mockups. you need to spot when something feels off and fix it without waiting for a designer to tell you what's wrong
the best design engineering is mostly invisible. users shouldn't notice your work, they should just feel like everything works the way they expected it to
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