Crypto Founder's Guide to Hiring (and Firing) Marketers: Step 1: Raise $25M, flex your commitment to growth by posting a $500K marketing role *CT celebrates you* Step 2: Hire marketer. Tweet about your team landing world-class talent Step 3: Chart goes red four weeks later. Panic ensues and you contemplate pivoting to AI, gaming, or literally anything else Step 4: You quietly lay off your marketer & mention market conditions in the goodbye message: "It's not you, it's BTC" Step 5: Shitpost about paying $500K for a marketer who didn't move the needle *CT spends weeks dunking on marketers* Step 6: Wait six months. Repeat from Step 1, posting another $500K role CT once again celebrates your bold investment in growth Meanwhile, marketers are trapped in an endless cycle: - Earn $500K/year on paper - Actually employed for two months, take home <$80K/year - Spend the next six months trying to find work - Repeat until you leave crypto entirely Top agencies refuse to work with projects without minimum-term contracts Maybe it's time crypto marketers demanded the same